If anyone were to listen to Rian Johnson that is…
You see, according to The Last Jedi director in a video from Vanity Fair, Apple doesn’t want their golden gooses, aka iPhones, to be associated with anything untoward so they are requiring filmmakers to only let the good guys use them.
So this raises a couple of questions…
What companies ARE okay with having this image?
Do people actually correlate phone choices to behavior?
If I have an iPhone and I see a guy slapping folks about does it mean I have the okay to emulate such wanton slappery?
Luckily for you confused readers, I have a few theories if not answers…
Regarding the placement of Apple’s brand on screen, I would assume most companies are just happy to get their products seen by mass audiences.
Coke is still doing it. Pepsi is still doing. Milk still does it!
Anyone recall the placements for the Nokia 3310 in the original Matrix?
This doesn’t at all support my point, but it was an ultra-cool way to advertise a product. Moral dilemmas be damned!
This is most likely an attempt by Apple to control their image. If true it’s pathetically similar to the way Disney operates.
If we see characters on screen holding an iPhone we will soon be conditioned to only see them as good.
This social engineering via brainwashing at it most nefarious.
Who knows if any of this is true, but it does raise some interesting questions about how brands are being presented to us and how we are being trained to view them.
Call it what you will….douchebaggery, desperation, narcissism, corporate propaganda all fit the behavior.
So be wary of what you believe my friends.
Let the product speak for itself and don’t buy on hope.
iPhones suck by the way.
Apple has yet to confirm or deny these reports.
